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Ensure your Digital Marketing is reaching it’s Optimal ROI. We are a full service Digital Growth Agency with national reach.
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Identity & Brand Development


Web & App Development


Systems & CRM Integration

Pay Per Click (PPC) Management

Conversion Rate Optimization

Search Optimisation


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0330 223 4269

hello@optimaldigital.co.uk

130 Old Street, London, EC1V 9BD

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Technical SEO

The behind the scenes work, that can hugely impact your rankings, conversion rates and grow sales.

What is Technical SEO?

Technical SEO is the steps taken to ensure that your website has undergone the relevant stages of on-page optimisation, increasing your site’s visibility to search engines. This element of SEO focuses more on the functionality and algorithm aspects rather than the user’s experience. Most websites do not go through the relevant checks to ensure that they are search engine friendly when they are being built. This can lead to ultimate errors which can hinder your website’s ability to perform

Our Talent

Our developers have of years of industry experience, having grown up with the evolution of the industry and has watched the evolution of the internet first hand. The technical elements of SEO are the ones that require a web developer to implement. From your rel=canonical tag through to your schema there is plenty of SEO that takes place behind the scenes and has a huge impact on the searchability of any site.

Error Fixing

The audit stage of your campaign will pull all of the technical issues to the fore so that we can then assist you to resolve them in house or carry out the changes for you. Some of the most common issues we encounter are; multiple versions of a website, cannibalisation, errors in a sitemap and unfortunately very commonly mobile optimisation issues. These are just a few of the technical elements that can affect your site. There are always layers to any digital marketing strand.

Continual Training & Development

There are monthly, if not weekly, updates to SEO whether that is to content, mobile, site structure, link profile, or local SEO. It is our job as a digital marketing agency to stay on top of algorithm changes and decide how they will affect all of the sites under our charge. We are a team that continually learn and keep track of what’s new in the industry.

Featured Case Studies

Read some of our Search Case Studies.

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